Har Ghar Tiranga: Taking Indian culture to global centre stage

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By Deepa Kaushik

New Delhi, August 5: India is celebrating ‘Azadi ka Amrit Mahotsav’, commemorating the 75-year long journey reflecting the hard work, innovation, and enterprise of Indians.  It is an embodiment of all that is progressive about India’s socio-cultural, political, and economic identity.

On 12th March 1930, Mahatma Gandhi started Dandi Yatra from Sabarmati Ashram for the awakening of self-reliance and self-respect in the country.

On the same day, Prime Minister Narendra Modi flagged off the official journey of the festivities of the 75-week-long countdown to our 75th anniversary of Democratic India from the same place in 2021.

The symbolic Dandi Yatra marks the revival of our journey of self-reliance and self-respect with the beginning of Azadi ka Amrut Mahotsav.

The Mahotsav means elixir of energy of Independence. It means elixir of inspiration of the warriors of the freedom struggle; elixir of new ideas and pledges and nectar of Aatmnirbharta.

Furthermore, the celebration will continue till 15th August 2023. As stated by the Prime Minister, this Mahotsav is just not an ordinary celebration but it is Jan-Utsav, Jan-Andolan through Jan-Bhagidari in which we are highlighting the valour of our unsung freedom fighters, showcasing the achievements of the world’s largest democracy, and discussing the further path of progress.

One of the peculiar objectives of celebrating this Jan-Utsav is the Global Outreach wherein the government intends to highlight India’s culture and heritage to promote India’s legacy around the world, depicting India’s growth in all spheres.

The celebration has outlined themes such as “Vishwa Guru Bharat”, “AatmaNirbhar Bharat”, India’s rich cultural heritage, and celebrating unsung heroes amongst others.

Thus, this Jan-Andolan is not only been instrumental in underscoring India’s far evolutionary journey but also holds the power and potential within to enable the vision of PM Modi – to propagate India 2.0, where small changes at the local level will add up to significant national gains with the fueled spirit of Atma Nirbhar Bharat.

A self-reliant India is an umbrella concept adopted and popularized by PM Modi with a view to make India a bigger and more important part of the global economy by pursuing policies that are efficient, competitive, and resilient.

Being self-sustaining and self-generating shall take India to reclaim the virtue of “Sone Ki Chidiya”.

India has always been known for its vibrant cultural diversity with a long history of developing scientific heritage.

The basis of mathematics, astronomy, medicine, metallurgy, shipbuilding, town planning, harvesting of water powers, textiles, and technical craft were parts of the cultural life of India.

Over a period of time, the whole world has realized the importance of Indian Vedic Scripture and its manifested knowledge.

It is proved that the modern-day discoveries, inventions, theories, and concepts are broadly based on Indian Vedic Scriptures knowledge.

Many scientists have studied Vedic literature to gain in-depth insights into scientific, spiritual, psychological, and behavioural cognizance.

Indian culture differs from place to place as it is a multilingual, multicultural and multi-ethnic society. Indian culture is a unique blend of varied cultures and historical traditions.

India is a country of great legends where many great people were born and remembered forever for their sacrifices made for the nation.

People across the world come to enjoy and feel the culture & tradition of India. India is known to be the birthplace of various religions such as Buddhism, Jainism, Sikhism, and so on.

Indian culture embraces modernity and is equally rich in heritage values that can show the world the path to unity, peace, and enlightenment.

Yet in the past, India had been embezzled by the western culture and the then government had always been a mute spectator and shied away from embracing the true spirit of our ancient Indian culture.

Even going further, the senior leaders of the then government heaped praises on the invaders and claimed that they did not commit any transgression but instead they were patriots which eventually damaged the social fabric of our country and propagated communalism to the core of our societal practices.

On the other hand, the incumbent government has taken up various initiatives which hold national importance and reviving our glorious culture that plays a pivotal role in removing the excesses of the foreign invader’s role.

Similarly, through this Jan-Mahotsav, the government is rejuvenating and reviving India’s deep-rooted democratic values, strengthening its cultural ties and promoting peace, and most significantly reflecting on the Indian value of integral humanism.

Subsequently, to mark this momentous occasion PM Modi has launched a campaign “Har Ghar Tiranga” to honour the national flag.

It envisages the way for inspiring Indians to hoist the national flag at their home marking the 75th year of India’s independence.

Our relationship with our national flag has always been more formal and institutional rather than personal so bringing the “Tiranga Home” collectively becomes symbolic of not only an act of personal connection to the Tiranga but also an embodiment of our commitment to the nation building.

The idea behind the initiative is to invoke the feeling of patriotism in the hearts of the people and to promote respect for the National Flag.

Nonetheless, the world is swearing up by Indian culture, heritage, spirituality, yoga, meditation, and wisdom which are reaching far and wide.

The global perception of India has changed drastically, thus this three-year-long euphoria will further promote its tradition and culture which is one of the key indicators of its strength on a larger scale for the greater good of humankind.

(Author is a senior researcher with Public Policy Research Centre)

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